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Ravi Khoda
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I made a website for a friends hotel a couple of years ago.
After doing some light SEO to get it up the search ratings, trying to get linked to from other sites, adding it to web directories, creating a Facebook page and Twitter account then getting people to like, link and share, adding Trip Advisor ratings, having a page to link to everything that might draw someone to the area, after that they paid someone to make it shitter.
I think that in the UK Trip Advisor carries a lot of weight these days, anyone who is prepared to search for a hotel or restaurant online will also read reviews. If the reviews are sh*t then they will move on.
Some men are born mediocre, some men achieve mediocrity, and some men have mediocrity thrust upon them.
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Search engine optimisation obviously. Choose ten keywords and build all the back-end of the site so that these will be everywhere to increase ranking. Have your site linked to by other sites.
~RaGE();
I think words like 'destiny' are a way of trying to find order where none exists. - Christian Graus
Do not feed the troll ! - Common proverb
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alright Noted. thanks.
Ravi Khoda
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He should list his hotels on tripadviser.com (or similar websites). And restaurants on zomato.com (or similar). They are much better source of traffic than doing SEO for his website.
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Rutvik Dave wrote: hotels on tripadviser.com
I agree with this. It is very normal for the people to review the hotel here before taking the call.
.AK.
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Don't both with a website; it is hard to maintain.
Just use a blog service (wordpress, blogger) with your own domain name and the other social service (facebook, twitter, instagram, ... ) to pump up content.
I'd rather be phishing!
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The first, last, and most important thing to do: don't ask developers about marketing strategies. Ask potential customers where they look, what they want to see. You might get information that gets customers interested, rather than information that gets developers interested.
Unless of course, your friend is targeting developers only? 
Those who fail to learn history are doomed to repeat it. --- George Santayana (December 16, 1863 – September 26, 1952)
Those who fail to clear history are doomed to explain it. --- OriginalGriff (February 24, 1959 – ∞)
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Most of the developers can be a potential customer as well in this case. 
.AK.
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I would say that would be very difficult so I would take the other approach.
Whenever I see a restaurant I want to visit I look for their website. So marketting isn't needed. However, I won't go to a restaurant if basic things aren't addressed on the web site:
1) Picture of Dining area
2) Suggested Attire
3) Hours
4) Location and Map (If I find a restaurant from the web this is crucial)
5) HTML Menu (I will view a pdf but it really ticks me off)
Same with a hotel, usually I land on a hotel's website through other means but make the decision to even bother based on the availability of the information that is important in a clear, non-obtuse manner.
Focus on that, the rest will follow. You can never compete with SEO spam, however.
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And lets not forget this one
Microsoft ... the only place where VARIANT_TRUE != true
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On the up side, plastic surgeons and hair-dye manufacturers seem to be doing well in this straightened times.
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I'll be curious to see Chuck Norris's response.
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I think you need to give up reading the Daily Mail website.
It's not good for the soul.
Some men are born mediocre, some men achieve mediocrity, and some men have mediocrity thrust upon them.
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The mails a good site, its a one pager, al there, one massive long page, no farting around with menus and crap. Just like a real newspaper.
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It's tabloid junk that promotes paedophilia and is full of photos and no content.
Kitten block[^]
Some men are born mediocre, some men achieve mediocrity, and some men have mediocrity thrust upon them.
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chriselst wrote: promotes paedophilia
How so?
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It is tabloid junk, and that's the point!
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Thank you for that - you have made my wife's day. Herself has spent the last five minutes tapping my tablet and going "Aw!", "Eeeeee", and "Oh look!" - and she has a cold so every little helps!
Those who fail to learn history are doomed to repeat it. --- George Santayana (December 16, 1863 – September 26, 1952)
Those who fail to clear history are doomed to explain it. --- OriginalGriff (February 24, 1959 – ∞)
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What was it Enfield said about women in that spoof black and white 30s sketch called "Women, know your place!" something about kittens and women going "Oooohhh!"
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from the comments: A countdown for tracking when Emma Watson can be legally [censored]   Wow, new levels of low.
~RaGE();
I think words like 'destiny' are a way of trying to find order where none exists. - Christian Graus
Do not feed the troll ! - Common proverb
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Low but hardly new. 15 years ago I ran into multiple sites counting down until the Olson Twins were legal. 
Did you ever see history portrayed as an old man with a wise brow and pulseless heart, waging all things in the balance of reason?
Is not rather the genius of history like an eternal, imploring maiden, full of fire, with a burning heart and flaming soul, humanly warm and humanly beautiful?
--Zachris Topelius
Training a telescope on one’s own belly button will only reveal lint. You like that? You go right on staring at it. I prefer looking at galaxies.
-- Sarah Hoyt
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