Database design for E-commerce site like flipkart

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SQL-Server-2014

Hi all,
I want to design database for the marketplace store like flip-kart and I also following that for the reference.
when adding a product on Flipkart, first it ask's for select category then sub-category then product type like...
(Category)Clothing->(sub-category)Bottom wear->(product group)Capri
then i'll enter all the detail within this group and save the product.

It also have different fields for the every different group and some fields have multiple option to add multiple value like color, cloth type.

So please if any one have any idea regarding this, share here, it will be very thankful

What I have tried:

I thought of implementing row wise data insertion (then converting it into pivot record for the fetching of data) but i think this is going to be very typical.