Hi,
In your page create this method:
protected string GetImageFullPath(object imageName)
{
return Path.Combine(HttpRuntime.AppDomainAppVirtualPath, "img", imageName.ToString());
}
Then in markup use it like this:
ImageUrl='<%# GetImageFullPath(Eval("r_image")) %>'
This way you can set break point, debug and see whats your method is returning to you...