How to change the startup name using vs standard installer

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I designed a WPF application, its add a tray icon in task bar.
whenever system startup, the icon shows notification.
its working correctly.

I create the setup file, using windows standard installer.
in setup, I added my exe in application folder.
after that create a shortcut to that exe, and cut it from application folder paste it into user's startup folder.

now I system startup its shows correctly.
but in windows startup name shows some alphanumeric id. i dont want to show alphanumeric id. i want to show the name as application name.
plz give me a solution.

What I have tried:

I create the setup file, using windows standard installer.
in setup, I added my exe in application folder.
after that create a shortcut to that exe, and cut it from application folder paste it into user's startup folder.